Rick Amme

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Richard (Rick) Amme heads the crisis and media relations firm Amme & Associates, Inc. He consults with Fortune 500 companies, institutions, and executives throughout the country to protect and enhance their reputations especially during times of urgency.

His clients include General Dynamics, Ladd, GlaxoSmithKline, BB&T, American Express, Krispy Kreme, Simmons, and Sara Lee Corporation.

He strategizes with them on how to manage difficult public issues, and coaches executives on how to convey their messages to the news media and other important audiences. He also assists executives with IPO "road shows" and other important presentations to critical stakeholders. Rick writes twice-monthly columns on corporate communications, has an audio CD "Rescue Your Reputation" giving proven strategies on crisis management, and the audiotape series "Mastering Media" on giving powerful interviews to news reporters.

Before starting his company, Rick logged many years as a television journalist specializing in in-depth reporting and covering major breaking stories. Rick has moderated statewide and local political debates, and also speaks to associations and conventions about crisis communications as well as creating your own business.

Among many journalism awards, he won an EMMY for a documentary, a national award for investigative reporting, and the Edward R. Murrow award for overall excellence in journalism.

A former U.S. Navy Officer, Rick earned BS degrees in journalism and psychology.

Rick has a highly interactive presentation emphasizing the philosophies that can protect, save, or enhance your reputation. He personalizes sessions based on your wants, needs, and challenges. He often speaks on Media Coaching, Crisis Management, and Public Relations.


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